Years of Experience
Customer Accounts Managed
NPS
Partnerships Built
October 2025 – Present
Ebenix | Remote, Europe
I lead Customer Success strategy and lifecycle operations for a growing PropTech SaaS environment. My work focuses on building scalable customer operations, strengthening enterprise relationships, and driving long-term retention through automation and data-driven lifecycle frameworks.
I design AI-assisted workflows and CRM systems integrating HubSpot, Airtable, Enginy and CloudTalk to scale onboarding, expansion and operational efficiency across international accounts.
May 2025 – September 2025
Ebenix | Remote, Europe
In this role I bridge Customer Success and Business Development to accelerate growth in the PropTech sector. I manage strategic client relationships while identifying expansion opportunities and improving lifecycle engagement across enterprise and mid-market customers.
My focus is aligning onboarding, retention and revenue strategy through CRM automation and cross-functional collaboration with Product, Sales and Marketing teams.
January 2024 – April 2025
HolaPlace | Remote, Spain
As Head of Customer Success, I led the transformation of the customer lifecycle strategy during a high-growth phase of the company.
I redesigned onboarding, adoption and retention frameworks using data-driven models and automation, reducing manual operational workload while improving conversion and retention metrics. I also managed cross-functional teams across Customer Success, Sales and Marketing to align revenue and customer strategy.
August 2023 - December 2023
HolaPlace | Remote, Spain
During HolaPlace’s scaling phase, I managed a portfolio of strategic SaaS accounts and designed onboarding and engagement frameworks to improve product adoption and customer satisfaction.
Through analytics-driven lifecycle improvements and operational automation, I increased NPS to 92 and strengthened long-term client relationships.
October 2021 – July 2023
Uniplaces | Remote, Portugal
I managed a portfolio of B2B SaaS partners across Europe, the US and LATAM, supporting onboarding, adoption and expansion strategies for enterprise and mid-market accounts.
My role focused on aligning customer goals with product capabilities while collaborating with sales and product teams to improve retention and long-term account growth.
January 2016 - September 2021
Mármoles y Piedras Mirón | Hybrid, Spain
Before Customer Success became a defined discipline in SaaS, I was already building the operational foundations behind it.
I managed early CRM systems, digital acquisition and client lifecycle processes for an international marble manufacturer, creating the first scalable sales and lead management framework that increased inbound lead generation and supported international expansion.
2025
Remote, Spain
Best practices for remote collaboration, leadership, and employee engagement in distributed SaaS teams
2025
Remote, Spain
Strategic frameworks for digital business growth, customer-centric innovation and cross-functional alignment
2025
Remote, Spain
Lifecycle management, customer retention, playbook design, and success metrics
2025
Remote, Spain
Customer Success leadership strategies, stakeholder communication, expansion planning, and health score optimization
2025
Remote, Spain
SaaS onboarding, churn reduction, proactive engagement, and success plan execution
April - May 2018
Spanish Diplomatic School | Madrid, Spain
Led masterclasses on non-verbal diplomacy, cross-cultural communication, and strategic presence. Shared frameworks for soft power execution with future leaders in international relations.
September - December 2017
Spanish Ministry of Foreign Affairs and Cooperation | Madrid, Spain
Worked within the Foreign Trade Directorate on bilateral positioning and geopolitical intelligence. Supported Spain’s international negotiations and provided analysis for institutional visits and export strategy.
May - August 2017
Embassy of Spain in the United Kingdom | London, UK
Produced strategic briefing papers on UK–Spain investment and Brexit diplomacy. Drafted official documents for the Prime Minister’s institutional visit. Participated in high-level policy coordination at ambassadorial level.
June 2017
Oxford Gulf Countries Centre Summit | London, UK
Represented Spain in a high-level diplomatic summit hosted by the University of Oxford and GCC delegates. Contributed to policy workshops on strategic realignment, global cooperation, and geopolitical disruption.
September 2016
FESEI (Strategic Studies Foundation)| Madrid, Spain
I led research on cyberterrorism tactics and state-level threat infrastructure. Delivered a keynote on national cyber resilience and contributed to strategy frameworks for international intelligence coordination.
2017 – 2019
On-site | Madrid, Spain
Graduate diploma in diplomacy, international law, economic development, and policy strategy. Recipient of governmental grant. Top 5% of academic cohort.
2017
On-site | London, UK
Selected for elite academic performance. Focused on strategic execution, international business systems, and geopolitical governance.
2016
On-site | NYC, USA
Immersive program in U.S. performance metrics, multicultural management, and organizational scaling.
2013-2017
On-site | Madrid, Spain
Graduated with honours. Specialized in global trade, economic diplomacy, and EU regulatory frameworks.
